Solutions

Solving problems with Nokia Lumia Wireless charging shell

Overview

The Nokia Lumia 1020 is a fantastic smartphone & camera at a reasonable price. However, Nokia removed the wireless charging coil from the phone to keep it slimmer & lighter. In order to use the wireless charging pad I got from the Lumia 920, I had to buy the Wireless Charging shell for Lumia 1020.

For the first 2-3 months of owning the phone, I always have the Wireless Charging shell on, so that it’s easier to hold. Without the shell, the edge of the camera protrusion is quite uncomfortable to touch due to its sharp edge. This made me hold the phone lower & made it unbalanced. Every time I held it, it wanted to leap off my hand!

The Wireless charging shell improved the Lumia 1020 by giving it the capability to charge wirelessly & also made the phone a lot more comfortable to hold & use.

Problem

Unfortunately, as I suspected when I first got the Wireless Charging shell, problem started on the 3rd month of using it. I say as suspected because looking at the design of the connector, I know from experience it’s going to have contact issues in the future.

Nokia Lumia 1020 external power connector (inset)
Nokia Lumia 1020 external power connector (inset)

The symptom is straight forward. The Lumia 1020 wouldn’t charge when positioned correctly. When the induction coil is not aligned, the Wireless charging pad will blink white. I tried many positions & orientations & the LED simply wouldn’t turn white & charge the phone.

As you can see from the above picture, one of the terminal (probably – ) is blackened. This is caused by oxidation, especially when the copper contact points move around due to improper fit or insufficient pressure on the terminals. Guess what? The Wireless charging shell can move around when jiggled.

When the oxidation builds up, it insulates the terminal & can no longer conduct electricity. No electrical current, no charging, no white LED. Duh!

Solution

The solution is also very simple. You just need to clean the contact point & ensure it doesn’t oxidise again.

Little bottle of wonder.

Just take a cotton bud. Shape it such that the tip has a bit more cotton. Spray it with a little bit of WD40 or your favourite non-conductive lubricant.

Use the oiled cotton bud to clean the blackened terminal until it is mostly shiny.

Wipe off the excess oil from the polycarbonate body using blotting film or microfiber cloth & that’s it!

* Do Not wipe off the oil on the copper contact. Leave a thin film of oil to prevent future oxidation.

* Avoid using tissue or toilet paper as they may be abrasive & make micro-scratches on the phone surface!

Conclusion

This works & my Lumia 1020 is charging like normal. 😀

Man Matter, Reviews, Solutions

Solving Denon AVR-3808 DLNA repeating problem

Update 04 September 2014: New solution! Click here to skip to the solution!

 

Audiophile delight

That’s a mighty fine AVR with some seriously sweet sound!

Anyone who’s using a Denon Audio Video Receiver (AVR) can tell you how good it is.

Beside above average sound quality & a superior video upscaler, the last few generations of their AVR are also Cloud connected for firmware upgrades & streaming radio station management, amongst other benefits.

Their Audessey automatic EQ & room acoustic adjuster makes it SO easy to tune & optimize a room’s audio characteristics to get the best sound possible. And its menus are accessible via webpage, Onscreen, On-remote & even in WP/iOS/Android Apps.

Generally the higher the series, the better the fidelity in audio output + the more options you have in surround.

Anyway, I think you get the idea that Denon AVR are geared towards Audiophiles as well as catering for the movie buffs who only need the amp to pump out enough power so explosions & metal clashes can vibrate the sofa.

(OK, movie buffs also need low channel crosstalk to ensure good channel separation but with today’s digital technology, that shouldn’t be an issue for all Hi-Fi equipment.)

One of the most useful feature of an AVR is the support for DLNA.

What is DLNA?

Yup! I need ALL that connectivity!

Seriously if you’re reading this & you have no idea what DLNA is, you’re REALLY underutilizing your Denon AVR!

I bought a decent AVR-3808CI in 2008 as it had enough inputs for all my AV sources & a single HDMI output since I only have a Samsung LED TV as my monitor. I also own quite a few audiophile HDCDs but times have changed & it’s becoming a bit of a hassle to insert a CD into my player.

Ever since I got the 3808, I’ve ripped all my CDs into WMA-lossless (so they can play in Windows Media Player) and use DLNA to push CD quality (but not HDCD quality) music from my PC or NAS to the AVR. It was (almost) audiophile heaven.

* if anyone knows how to rip HDCD & play it back on the 3808, please leave a comment!

After using it for a year or so, the DLNA function broke. I believe it was after a firmware upgrade. When playing music, the 3808 will keep playing the same song over and over and over again. It was damn irritating & frustrating because nothing I did helped.

I tried to switch off Repeat & Random on the 3808, tested different versions of Windows Media Player on different OS like Windows 7, 7 SP1, 8, 8.1, and all with 32bit & 64bit. I even tried using it on my Windows Phone & only my HTC Trophy 7 played through the playlist.

When I upgraded to the Lumia 800 or 920 or 1020, it’ll also get stuck playing the same song over in a loop.

Searching the web, I discovered that there were MANY people who had the same issue & most of them have given up. I tried emailing Denon & got no respond. I tried many forums over the years and no one could answer me until yesterday.

The SOLUTION!!!

Updated & easier solution!

Unfortunately I can’t remember which forum I saw this. I’d update the article when I find out & give proper credit.

Just enable "Allow Remote Control of my Player". That's it!
Just enable “Allow Remote Control of my Player”. That’s it!

For those of us using WMP to stream DLNA, just enable “Allow remote control of my Player…” It’s THAT simple!

If you’re using another device or software, you can still use the original method below.

I can’t thank “Alki” enough! His/her 4 posts to the AVS forum about 1/2 year ago solved my 3 year old problem!!! Here’s the link. I’d give credit where it’s due. 😉

“Alki” was using an AVR-4308 and I have confirmation from Microsoft support forum that this works for the Denon AVR-5308CI as well. It seems like many of the AVR-xx08 in 2007-2008 have this problem.

The solution is while the song is playing, change the “Repeat” (to ALL) and “Random” (to ALL or ON).

By the end of the song, the next song should play. Yay!!!

Depending on which model you’re using, you may have to manually set both the Repeat & Random settings to “NO”.

It is that simple & no one had stumbled on the solution for 3 years. Worse, Denon hasn’t given any support or updated the firmware in the past 3 years as well! I wish these makers will support their products longer like how Microsoft support their OS for 10 years! Yes, I know it’s wishful thinking…

Right-click on an Album or a Song & choose Play To to activate DLNA
Right-click on an Album or a Song & choose Play To to activate DLNA

Anyway, there you have it! I can now wirelessly stream my music from my smartphone anywhere in the house, or use the AVR to stream music from my PC or NAS like it was supposed to.

I’m in musical bliss again! 😀

Photography, Solutions

How to take great photos on the Lumia 1020

WP_20131009_18_46_31_Pro

So you have just purchased the best camera phone of 2013 & you’re excited to get started taking incredible photos like those seen in reviews.

In bright daylight, all the photos turn out great but when the lights dim, your photos aren’t turning out so great. What’s up? Lumia 1020 is supposed to be the champion in low-light photography. Is your Lumia 1020 faulty?

Likelihood it’s performing fine. It’s just not what you’re expecting in the picture.

This article aims to help you overcome inherent problems in digital photography. It’s broken down into sub-sections, each corresponding to an individual manual setting in the Nokia Camera app, the default camera app on all Lumia 1020. This article also applies if you’ve install Nokia Camera on other Lumia WP8 models although instead of the Xenon Flash, you’d only have the LED light.

Click here to start the tutorial!

Solutions

Still getting poor battery life from your Windows Phone 8.0?

Update 10 Sep 2014: This article is only applicable for WP8.0. WP8.1 removed this setting!

While reading an IOS7 review, I come across a power-saving tip, which I didn’t thought of as a power-saving tip at first.

We have the same setting in Windows Phone. If you go to WiFi settings -> Advanced, you have “Notify me when new networks are found.” By default, it’s ON.

WP8 WiFi Advanced Setting
WP8 WiFi Advanced Setting

This feature was available since WP7 but it never crossed my mind that it actually controls the WiFi Roaming Aggressiveness of WP OS. I just found it annoying so I have switched it OFF immediately after getting a new WP phone. So I never had a chance to see the effects when it was on.

According to the IOS7 review, switching this off saves power!

For me, my WiFi is always ON, “Keep WiFi on when screen times out” is ON & “Notify me when new networks are found” is always OFF. And because of this, my Windows Phones’ battery life have always been good! I couldn’t understand why there’re still reports of poor battery life even after switching to 3G on their 4G phones + switching off all Background Agents.

Then I remembered last year I posted a comment on whether switching ON the WiFi ALL the time is a good idea or not & I concluded that as long as the WiFi radio is not roaming & it can enter low-power state when associated with a wireless access point, it CAN save power. However, unlike in Windows where you can select WiFi Roaming Aggressiveness, you can’t do so in WP7/8. Or so I thought until the IOS7 article.

I connected the dots & BAM! This Notify setting is the Roaming aggressiveness setting!

Switch it OFF guys & gals!

Sound off in the comments below on how your battery life is affected.

Opinions

Microsoft buys Nokia! …

WOW! But not all that surprising…

OK, Microsoft buys Nokia’s devices division & licensed their IP non-exclusively for 10-years for USD$7B. Nokia will keep their Nokia Networks & Here Mapping, not sure about their Advanced Imaging group (Scalado) though.

More information here. Microsoft acquires Nokia’s Devices division.

Some history

Nokia has been hemorrhaging market share for a long time. Symbian was fine as an advanced feature-phone but based on today’s metric of counting apps & multi-touch, it’s not really considered a modern smartphone. Sony Ericsson withdrawal from Symbian in 2010 hit the final nail in Symbian’s coffin as a mobile OS. Nokia just prolonged the inevitable and by the time the board realize it, it was almost too late. Which is why they brought in an ex-Microsoftie, Stephan Elop.

Nokia Symbian steadily losing market share.

There are some undercurrent of mistrust generally coming from an ex-Nokia executive Tomi Ahonen but that’s to be expected because after all, Microsoft’s Windows Mobile was an competitor’s platform for the longest time, even though Stephan Elop was in charge of Microsoft Office 2010 & Microsoft Dynamics for 2 years only. The truth is probably somewhere in between but that point is moot since the Symbian-based Nokia Asha product line didn’t do as well as expected in China & India.

Nokia has underestimated the demand for high-quality smartphone at an affordable price. Which is why the Nokia Lumia 520 sold extremely well while the Asha line didn’t. Everyone seems to want to launch expensive flagship phones but market share is built from bulk purchase of entry-level & mid-tier phones. In fact, most of Android’s market share come from cheap phones & even “smart” feature-phones using Android.

Despite the fact that investors are increasingly questioning Elop’s “Burning Platform” approach, it stands to reason that the world don’t need another Android maker. HTC is tepidly recovering with their HTC One, Sony & LG are posting some profits for their Android handset business after years of loss & Moto still seems to be flat on their face. Only Samsung is making real money so Nokia isn’t so bad IF you consider their record USD$3B lose in 2012. However, turning businesses around is always painful and Elop has handled it pretty well.

If Nokia had gone with Android in 2011, they may not have been desperate enough to bring OIS to phone cameras (Apple & Samsung are not expected to bring OIS in 2013), or improve Navteq (now called Here) to be a true Google Maps competitor in 2013, or Wireless charging across most of their product range starting in 2012. All this happened within 2 years of Elop coming on board.

The Nokia Lumia 800 was my first Nokia phone ever, while the Lumia 920 was my second. I’ve always used Windows Mobile because it’s a true smartphone compared to Symbian but seeing how Nokia was committed to Windows Phones & bringing so much to the eco-system, I remain convinced that going with Nokia phones was the right move because other partners like HTC & Samsung eventually gave more resources to their Android phones & I can’t blame them since it made more business sense. And I was right. My third Windows Phone will be the upcoming Nokia Lumia 1020, the 41 megapixel monster which looks just like my Lumia 920. 🙂

The present

3 months ago, it was reported that Microsoft and Nokia talks about Nokia’s hardware division sales to Microsoft had collapsed. On retrospect, this was a red herring created to throw everyone off-balance. Good business move. I always wondered why that news pop out of nowhere.

With HTC going down (executives leaving and/or defrauding the company, Q3 2013 expected loss) & Samsung disinterested in WP and plans for Tizen (based on Intel Atom SoC rather than ARM), now is the right time for Microsoft to buy Nokia. No one will likely challenge this move and it’ll help Windows Phone immensely.

With the combined strength of Bing Maps + Here Maps, Microsoft now have 2/3 of what’s needed to take on Google Maps. The last one 1/3 is Foursquare, which Microsoft is actively courting.

MS has also licensed a huge treasure trove of Nokia IP, which has proven to be lucrative & effective in fighting off patent trolls unlike Moto’s IP. They have also acquired Nokia’s up & coming Lumia brand which is synonymous with innovation & clever advertising.

Clever guerilla ad campaign by Nokia Lumia 1020 against the Samsung S4 Zoom.

Nokia Asha & other feature-phones will most likely be wiped off the roadmap by 2014. I could be wrong but I don’t see Microsoft is interested in fighting with China & India low-end phone makers.

Nokia will have access to Microsoft (Pegatron) factories in China, Microsoft will also acquire Nokia supply-chain management & manufacturing capabilities so there’ll be no more USD$900m write-down.

Elop has proven to be a great person in reversing Nokia’s diminishing fortunes but at the same time, conspiracy theorists will continue to accuse Ballmer of sending Elop to Nokia as an acquisition target some time in the future. The truth is probably in between, since Microsoft has ALWAYS sent seed money & people to friends & frenemies alike.

This is part of Bill Gate’s legacy. To have Microsoft software everywhere whether they be thay friend or thay enemy because in business, everyone is a bit of both.

 

Stephan Elop as a leading contender of Steve Ballmer’s successor.

The Future

We already know that Bill Gates, Microsoft board & ValueAct all had a role in Steve Ballmer’s surprise retirement announcement a few days ago. His leadership was controversial from the beginning but he has fans and critics alike.

Now is also a good time for him to step down because although he had keep Microsoft growing strongly all these years, he obviously missed the mobile boat. It can be argued that Microsoft needs a CEO that doesn’t exist, someone who’s a strong Microsoft team-player & supporter, someone who has strong leadership & management skills and someone who has a good track record.

Stephan Elop seems to fit the bill very well & many pundits are already predicting this deal confirms Stephan as the best candidate since he’s a solid Microsoft supporter, so he wouldn’t rock the boat too much like selling off Bing; he’ll bring an outside perspective to Microsoft but is not marginalized like Steven Sinofsky; he’s shown his brilliance in making people like the Office 2010 ribbon & saving Windows Phone and finally, his PR-friendly face & press-friendly nature means there may be less bad press and more love for Microsoft moving forward. Perception is a very important factor in the success in any product or services.

Finally, as I’ve mentioned in a post from last year where I predicted Windows 8 & WP8 will share code in a common IDE, we may actually see WP9 be based on Windows RT, thus coming full circle where Windows is finally Mobile.

Oh, did I mention Xbox One will also run Windows 8? 😉

Reviews

Review: Nokia Lumia 920

Overview

This is a detailed review of the Nokia flagship Lumia 920 after using it for half a year. I’d cover as much as I can without too much commentary.

Summary: (still in progress)

Pros:

  • Fast
  • Good battery life
  • Easy to use
  • Great screen
  • Great camera
  • Nokia exclusive apps
  • 29GB available for user
  • Solid build quality
  • Qi Wireless charging

Cons:

  • Heavy & large for some
  • No MicroSD
  • Audio output below par

Issues:

  • Top apps like Instagram not available, Skype not integrated yet
  • NFC for payment only available in very limited markets (Singapore – coming soon)
  • No way to move Apps settings & data from between phones
  • Not all WP7 apps are compatible with WP8 despite MS claims
  • Accidental touching of 3 buttons still bring you out of app

Nitpicks:

  • 3 buttons glows brightly at night, distracting

The 2012 flagship

2013 saw the launch of more than 5 Lumias from Nokia & that is a good thing to target low & high-end markets. Mid-end still belongs to Android. Still, the Lumia 920 holds it own against recent flagships like Lumia 925 & 928. Then there’s the HTC One & Samsung Galaxy S4.

I’m in the group of users who prefer a more handy phone in the 3.5-4″ screen size. However, all these new phones are above 4″ in screen size so I chose the 4.5″ Lumia 920.

Having a bigger screen means you can put a bigger battery behind as shown by the fantastic battery life of 7″ & 10″ tablets. Anything below 4″ wouldn’t allow anything more than a 1500mah battery without undue thickness.

The Lumia 920 is the FIRST mobile phone to have an Optical Image Stabilization system or “floating lens” as Nokia calls it. This technology allows the sensor to continue to capture light even though your hand & body is not steady. The main benefactor is night time. The system is superior to digitally stabilized images as those tend to be soft with a corresponding loss of detail. Unfortunately, OIS doesn’t seem to kick in during subject in shade or under overcast sky. Those image still experience camera shake. This is something Nokia should fix by improving the sensor driver to take faster shutter speed like 1/1000 or faster.

After using the Lumia 920 for 6 months, I found it to be really big but not heavy. It’s thinner than the L800 with case & it doesn’t weigh down my pants. So I’m comfortable with the weight but I can’t reach the very top parts of the screen without shifting it in my hand. This is a bit precarious as the white glossy one that I bought can be very slippery, especially after it’s cleaned.

The battery is a monster! This thing can easily last me a whole day. It lasted me 6+ hours of continuous usage on WiFi on my first charge! 2nd day, with normal usage, it lasted 13 hours on my second charge. Since Lithium batteries have controllers that control the charging/discharging, the cells need to be calibrated. The best way to do this is to use the phone until the critical battery warning comes up, then charge continually till 100%. You only need about 2 cycles to be good to go.

The Lumia 920 has a Peta-band 4G radio so it should work in all markets with LTE. M1 4G is super fast currently & my entire contact list (1000+) & calendar was synced completely soon after I step out of M1 Tampines Mall!

Windows Phone 8 is based on the mature NT microkernel that has proven itself in Windows 7 & 8. As such, preemptive multithreading on multi-core CPU is no stranger to WP8. Any app that fires Async threads works super fast, like the Supertube youtube downloader function. It was very slow on my L800 due probably to the single-core & Windows Phone 7 inadequacy. Even our local Xin Video app is also super fast thanks to WP8 & the dual-core Qualcomm Snapdragon S4.

The IPS screen is fast but the colour is not as beautiful or black as the AMOLED on the L800. (However, after 1.5 years, the Lumia 800’s AMOLED is starting to yellow.) After Portico update, the screen refresh is noticeably faster than the Lumia 800’s. Viewing angle is also a lot poorer as per LCD screens. That said, the screen is definitely brighter on Hi-boosted (under direct sunlight) but optimum viewing angle is only 30degrees. Colour is more “natural” but I’m spoilt by the L800 & my Samsung LED TV colour gamut.

However, because the pixel density on the L920 is much higher than the L800, surfing web & reading is better especially for people who are annoyed by the L800’s Pentile pixel arrangement.

The Lumia 920 is also the first smartphone to use the new Super sensitive capacitive screen from Synaptic. It allows your finger to still control the screen when wearing thin gloves or using metal objects. Since I’m not using it with gloves, I switched display+touch to Normal. Unfortunately, it’s so sensitive, it can get activated in my pocket occasionally.

IE10 is super fast although it’s barebone. I switched the icon to Tabs so it’s a lot easier to switch tabs & close pages I don’t use. Note that some webpages can be active in the background & drain battery.

One of the best thing about WP8 is, OEM updates for Apps, Settings & Lens are delivered OTA through the Store! This means there is no more Telco interference, allowing a timely update of critical bugs affecting the smartphone. Sounds great in theory but realistically, important updates are still slow to reach users. More later…

The Lumia 920 finally comes with a 7-band Graphics Equalizer function, which is great! But this only works for the Line-out. Besides the EQ, it also comes with Dolby Mobile which should come in handy for watching movies. However, I’m not a fan of Dolby Mobile because it makes music sound compressed. I prefer SRS compared to Dolby Mobile or nothing at all when using good headphones. My favourite is still QSound because of its ability to create a 3D soundstage.

On the topic on sound, the Lumia 920 Line-out is definitely not Audiophile quality. I tested the Lumia 920 with my Monster Purity headphone. It’s quite obvious that the stereo separation is not there as mentioned in reviews due to Far-end Crosstalk. SNR is still ok. The instruments are still quite distinct (not distorted much) & not as bad as the review make it sound but some distortion can still be heard on louder music with many frequencies. Of course, hearing is subjective so you should bring your own headphones if you’re an audiophile.

WP8 is great but the FB integration can be enhanced further by allowing Delete & Edit for comments & Posts. Rooms only works with another WP8 unfortunately.

The Camera app can really use more control. It’s a step backwards from L800. That said the quality is very impressive. Most of the stuff that are “not on par” can be easily solved in Windows Photo Gallery (part of Windows Essential 2013), which I really recommend for anyone who’s using their WP for photography. It’s so powerful, yet easy to use! & no matter how good your camera, you will almost always need to edit a bit, be it Photoshop or Instagram.

If you integrate Live Photo Gallery with Photosynth & Image Composite Editor in Win7/8, it’s even more powerful. The Windows Movie Maker on Win8 can even do digital video stabilization if the L920 OIS is not enough.

The speakers are not loud enough for notification/speakerphone but too loud for music. MS still need to do some more work but at least the Volume doesn’t suddenly change when notification comes in.

GPS is fast to lock even under some shelter. (Nokia) Here Drive+ Beta is fantastic in Singapore. Malaysia still need a lot of work. LEGOLAND & Hello Kitty at Puteri Harbour is still not in the map. Here Map now features Indoor maps for many shopping malls + now includes LiveSight which improves your situation awareness when walking, especially in cities. Here City Lens is also becoming more useful & very soon may be integrated into Here Maps.

Live Tiles from WP7 apps like My Stocks are still using low res so it’s a bit blurred from scaling 200% but that should be solved with an upgrade.

Whatsapp 2.9.3 is largely stable with most features enabled but we’ll like to see the end of the Audio streaming being used for background transfers. That will save a lot of power. Viber is here but still buggy. Skype is stable & contacts are integrated into the People Hub but it still use its own dialer instead of the native one. Maybe that will come in WP8.1?

After 6 months, I’ve managed to scratch the Gorilla Glass, there’re micro-scratches on the white polycarbonate body & there’s a lot of dust in the Front-facing camera & proximity sensor. This caused the infamous “screen blacken when in a call” problem which prevented people from even hanging up a call!

Fortunately, firmware 1308 solved it but not before making a lot of users wait very long or had to take their phone in for a 2 day repair. These showstopper firmware updates should be pushed out IMMEDIATELY after Nokia QC has approved it, instead of waiting for Telco’s approval again.

Final thoughts

Even with the launch of so many new phones, I’m still going to keep the Lumia 920 as my main phone. Let’s see whether the rumoured 41megapixel Nokia EOS will sway me next month.

Solutions

Workaround – Lumia 920 screen can’t turn on while taking call

UPDATED (30/05/2013)

Recently, after owning the Lumia 920 for about 3 months, I noticed that I can’t turn the screen on while taking call. During that time I’ve updated to Portico & dust started accumulating in the front facing camera (FFC). So I googled the problem & came up with this thread at Nokia Forum.

This is a problem since launch & appears to be related to dust in the FFC lens. It’s a known problem that the FFC lens housing is not completely sealed.

The solution for me is to use the front camera a few times with different light source, just like how you need to calibrate the front camera to get the correct screen brightness adjustment, you need to calibrate it for calling as well. I’ve tried to get rid of the dust in the FFC lens by vacuuming, didn’t work. Will try a lens blower next if not, I’d just have to open up my Lumia 920.

Apparently either the proximity OR the FFC will switch off the screen. Why not just use the proximity sensor only? My Lumia 800 had no issues when I place the phone to my face when calling. Unless Nokia telling me the screen wouldn’t switch off in the desert…

Anyway the situation seems to be better now that I “calibrated” the FFC.

1308 Update

I got the 1308 update almost 2 weeks ago which completely solved the problem for most people. As far as I can tell, when the dust covers about 30-40% of the lens, the “calibration” technique will fail because not enough light falls onto the sensor. The 1308 seems to switch on the FFC longer to get a more accurate “averaged” reading thus solving the dust blockage issue.

Of course, the ultimate solution is to send the phone in for cleaning & replacement of the FFC casket.

Reviews

Microsoft Windows Phone 7.8 is here but could have been more!

ImageMy Lumia 800 updated to WP7.8

Nokia delivers!

As promised by Nokia, Windows Phone 7.8 was released this morning & many people are already receiving the notification to update. I didn’t so I had to use the Network cable unplug/disable method to “trick” Microsoft update servers. It worked albeit I had to babysit the entire process since the update came in 3 parts & I had to perform the trick 3 times.

General Impression

If you’ve read my previous article about whether MS is shortchanging WP7 users, you’d see that I concluded the article with we’re not shortchanged unless it’s just the Start Screen & nothing else. Well…

The truth is somewhere in the middle. It’s the Start screen but with not much else…

I like it that the Tiles are bigger & support all the new Windows Phone 8 Tile sizes, I also like that the screen refresh rate *seems* to be 60hz making transitions & scrolling smoother.

There’s also the Bing Lock screen that refresh your Lock Screen picture everyday but I very much prefer my Lumia 920 Facebook Lock Screen.

Nokia Bluetooth Share seems to appear in Marketplace after WP7.8 probably due to more Bluetooth profiles being implemented.

Other than that I haven’t found any other differences. MS Windows Phone Team must have dedicated a very small group of developers for so little changes.

Battle for 3rd place

I feel that this is a wasted opportunity especially with the successful launch of Blackberry 10 yesterday. BB10 came out guns blazing & seems to be a more complete platform than when MS launched WP7 in 2010. Bad publicity from a mediocre WP7.8 release will just backfire on the entire WP Eco-system as a whole.

Granted, Windows Phone 8 seems to be pretty successful with tons of compelling features with much polish, and early indications of good sales figure gave WP8 a good head start. But, to gain market share rapidly in 2013, MS & partners must compete with Android on the Flagship to Mid-range with WP8 and Budget to Entry-level with WP7.8, while battling with BB10.

BB10’s 2 new devices Z10 & Q10 seems to be targeted at Mid-range market currently. Having seen it’s feature sets, it’s not a bad start from a technological point of view. It’s GUI & UX is somewhere between Android’s wild west customization & Windows Phone integrated experience. Diehard BB users will no doubt upgrade to BB10.

A strong WP7.8 would show MS is still giving very strong OS support & grab more developers. Positive media coverage will also give buyers sitting on the fence more reason to switch. No doubt WP7.8 IS generating a lot of news but imagine what it’ll be like if MS surprised everybody with a major overhaul. THAT will definitely steal the thunder from BB10 in the months to come. As it stands now, MS share prices dropped 1.44%.

What’s missing?

So what will bring WP7.8 up to present standard based on the limited hardware & dominate in the Budget/Entry-level market? Here are what I think will do it.

1. Kid’s corner
2. Number pasting in dialer
3. Lock screen customization (Including API for developers as well)
4. Screen capture (come on MS, is it so hard?)
5. Backup (In some form like in Zune, Skydrive would be even better but may not be as practical for target market with limited broadband access)

I do hope that MS will upgrade WP7.8 some more soon so that we can see the above missing features in WP7.9.

Conclusion

In conclusion, I’m a bit disappointed WP7.8 didn’t turn out to be more. Maybe Qualcomm has let MS know that Snapdragon S4 will soon be priced like the Snapdragon S2 now. So next year, even Budget WP will be dual-core & can support WP8.

By that time, Lumia 900 users’ contract will be up & it’ll be time for them to move on. Maybe if WP7.9 is good, they’ll consider to stick around for WP8+ or else, MS can expect a mass exodus of users who’re soured by WP7 just like many did with WM6.5.

Here’s hoping…

Opinions

How Microsoft should market Windows Phone 8

Windows Phone 8 looks like it’s good enough to take on iPhone 5 & Android Phones running Jelly Bean but it means nothing if Microsoft is not able to get it into people’s hands. In order to do that, they need to market, market, market WP8 phones with all their money! Here’s my opinion on how they can approach the market.

MS should do what Apple always does. Emphasize on the strong benefits of the OS. This kind of marketing CAN change people’s perspective. The important thing is not to belittle the competitors, just say we’re better. Emphasize on the BENEFITS (user scenario) as much as possible.

As an example. The #smokebywindowsphone strategy has work to a certain extend but MS should have made a big TV campaign that say that WP7 is single-core, so what? We’re still faster than a Quad-core smartphone (cue Nokia Lumia 800 overshadowing Samsung Galaxy S3 in capturing a FUN or embarrassing moment, then Tag the victim & upload it to Facebook). All done in 10 seconds before the victim even have a chance to stop you.

Then do another Ad that say WP8 has 100,000 apps while others have more than 600,000. So what? Our apps are actually useful & beautiful in bold “Windows 8” style that’s easy on your eyes, (cue HTC 8X’s camera app + CNN + Weave, in app & on Live Tiles, etc. then show Motorola RAZR HD succumb to a virus.)

And most importantly, something like WP7/8 connects you to your most important (anything), then show HTC 8S showing Me Hub, People Hub, Group updates, Picture Hub, Notification & What’s New filtered according to Facebook, Twitter or All. Ends with a tagline with the effect that WP8 helps you run your life, not be overrun by it. Then show Apple rows & columns of icons scrolling aimlessly.

These Ads should be designed to invoke desire & emotion. Make it look fun & easy. Show off the integration & speed, show people are able to get BACK to their important, their lives, their friends & family or their work made easier. No talking in these ad please! The “Really” campaign didn’t work because people don’t get it.

Getting celebrities to show off these phones is another great way to promote the platform. Jessica Alba was recently spotted with a Cyan Nokia Lumia 900. Why not get her to spearhead a North American or even Worldwide campaign? Do it with blitz & glamour like how they sell fashion or cars. It’s about the concept & association, not the product. You want WP8 to look cool when engaging Star power.

Nokia Lumia ads circa 2011-2012 are going in the right direction with everyday people using their phones for important parts of their everyday lives but it’s time to actually show how these features will benefit the average person, which will reduce the comparison with Android & iOS. Currently, most people still don’t “get” Live Tiles & Hubs.

Do mini-ads that emphasis on a particular hub like how Apple like to showcase their improvements in lovely ads even if it’s so minor, like a fifth row on their screen due to the longer form factor. Not a big deal you say? But it means more screen to show stuff & being able to watch movies in letterbox format.

For example, the Me Hub, introduce the individual function like FB Check-in, a central Notification for ALL communications associated with Me, the What’s New page showing what I’ve post on all the different social medias.

Or the People Hub that show all the things you could do with other People’s posts on all the different social medias including traditional calling/VoIP & SMS/IM + a integrated History page that shows you how you’ve interacted with this person all in 1 page.

There’s also the oft-overlooked Picture Hub & for businessmen & students, the Office Hub.

As for OEM specific stuff, things like the OIS camera on the Lumia 920, they should totally reshoot that girl on the bicycle with a Lumia 920 to shut all the critics up & put boldly in the Ad “Shot with Lumia 920” like those Canon DSLR ads. Nevermind if they have to NG 200 times… Then purposely zoom in when they pass by a mirror to show the guy holding the Lumia 920… sorta like giving the middle finger to all doubters. But I recommend a change of venue to one a couple will actually go to for a date, like a park or the beach. Not some dock…

The NFC? Samsung ad showing the SGS3 with the guy proposing to a girl thru glass using NFC to transfer his video proposal. Fantastic idea! MS or Nokia should totally ripoff this idea! Maybe get Samsung to do that with their ATIV S as well but maybe at a fancy restaurant to avoid confusion with the Galaxy S3. After the girl saw the vid, get the guy to flash the ring & the restaurant comes alive with confetti or something. Some good old fashion feel good vibe for the shy guys among us.

Wireless charging? Show a guy playing Angry Bird or a sports game at an Airport lounge with wireless charging built into the table until he misses his flight because his battery never dies. Make it funny, make him grow a beard & long hair with the clock racing in the back… When he finally finishes the game or when someone demolishes the lounge, he’s now in a space-port with spaceships rocketing by…

Make sure these ads are targetted at the correct audience in the correct media. This part, MS got it but they need to do more in each demography they’re targetting.

I could go on & on but end of the day, the ads that people remember are those that emote them & buyers buy based on emotion (with the saleperson being the final push). Or for the Japanese market, something so absurd, people will it remember as well.

I’m getting a sense that people are starting to notice WP, now we just need to swing them to our side of the pendulum.

Lastly, MS & their distribution channels must train the sales-force well enough so they can genuinely excited by the possibilities with WP8. And I’m talking worldwide here.

After Oct 26 2012, if there’re new integration of Windows 8, Windows RT & Xbox 360 with WP8, they should totally emphasize on that integration as well come Oct 29 2012 WP8 launch.

Opinions

Samsung losing patent case is Good for consumers!

So the jury has ruled that Samsung has lost the patent case against Apple.

Apple, as expected, is on the victory march & Samsung has come out with a sourpuss respond that “consumers will be hurt.” Samsung lawyers are obviously misguided.

Firstly, I’m for innovation & being paid for my ideas. I used to develop software with GUI meant for people with zero computer experience. Thus, I do admire iOS simplicity despite the fact that I wouldn’t develop for it. (That’s another story).

I remember a time when Linux advocates are criticising MS OS/software as bloated. Many of these developers probably aren’t programming for ease-of-use. It was extremely tedious to develop a software that is intelligent enough to accept inconsistent user input or to accept errors & NOT crash. It takes a lot of error checking & data shaping at the point of user input & MS software does this very well. It also takes a lot of thought into how the user will interact with the GUI to ensure it’s not annoying to use due to constant error prompts ruining the experience. Having lots of graphics also make software bigger & somewhat slower.

Of course, these days, all these checking are abstracted into the background & developers don’t have to spend time doing human input checking anymore. It’s all automatic in MS & Apple software. Smartphones are also more powerful & have more memory than PCs 15-20 years ago so program size is no longer any issue. But for Google’s software, the GUI is less mature due to its reliant on Open Source Software, where developers are still not as concern about writing software for end-users.

Secondly, the Koreans are very good at copying others’ success stories & make themselves successful. They are also very aggressive when their neck is at stake. Just look at Korean car makers. They are out-competing Japanese car-makers by making cheaper cars with more features which also happen to look nicer (or at least unique.) Granted, the designers of these cars are usually Germans but consumers gain by having cars with near Japanese quality with more features at a lower price!

This will be the likely scenario now that Samsung & other Android phones are found to infringe on the patents that makes iOS unique. Google will have to make Android more unique & eventually, consumers win. Android makers like Samsung, LG, HTC, Motorola will have to improve their customizations, which only means better user experiences for those phone.

Nokia has shown that it’s possible to create a smartphone with a compelling user experience without copying iOS. Apple lawyer even showed a Nokia Lumia at one point as proof, there are good smartphone OS GUI that don’t infringe on any Apple patents.

Let this be a wake-up call to Google to stop ripping off other people’s ideas. It’s ok to copy & improve on the design & value-add to the consumers. Make the new design your own instead of doing a poor job plagiarizing prior art.